Reports > Monetization KPI > Paying Users provides transition of number of paying users and purchase cases.
The following can be selected from the upper side of the page.
- Filters (Group, Campaign, Country and OS)
- Displayed users (Hourly, Daily, Weekly and Monthly)
- Time range
[ Paying Users ]
Numbers of "Paying Users" and "% Paying Users" based on Campaign, Country and OS are listed under the graphic representation.
[ Breakdown ]
Numbers of Paid Amount and Paying Users for each Paid User Cluster are displayed under the breakdown.
[ PAID AMOUNT BY PAID USER CLUSTER / USER TREND BY PAID USER CLUSTER ]
Find definitions of terms such as First Paying Users here.